Before you begin
- Let the first product, collection, and order-data sync finish.
- Confirm the source product is active and its storefront destination works.
- Know the variant, offer, audience, and downstream use.
- Enable Shopify Advanced permissions → Push enhanced images to Shopify only when reviewed generated images should be allowed onto source products.
Understand the product lifecycle
Follow the core flow
1
Find the exact record
Choose Products or Collections, search by name, vendor, or tag, select a meaningful sort, and open product detail. Confirm the breadcrumb and source identity.
2
Verify against Shopify
Inspect gallery, status, vendor, product type, description, price range, variants, and View in Shopify. Re-sync after source edits.
3
Read sales in context
Use a covered date window and keep Shopify source currency attached. Catalog data can load before sales metrics; a placeholder is not zero.
4
Choose one downstream branch
Use Create ads, Build campaign, or Enhance images, then confirm the exact product context in the destination before continuing.
Go deeper
Catalog, detail, and image enhancement
Use exact list controls, source checks, Studio and Campaigns handoffs, enhancement modes, token disclosure, and Shopify push permission.
Important boundaries
- Manual product creation is not currently available; Add product points back to Shopify as the source.
- Best sellers and Revenue are not decision-grade until synchronized order coverage is usable.
- A multi-product handoff can summarize around the first product; inspect the actual destination scope.
- Studio has a product-attachment limit and discloses overflow.
- Edit, Add label, and Marketer-side Archive are shown as coming soon.
- Push to Shopify changes the source product and requires both advanced permission and a reviewed preview.
Completion check
- Workspace, Shopify store, source product, variant, offer, and destination are correct.
- The latest sync completed after source changes.
- Sales claims include date window, currency, and coverage.
- Studio or Campaigns contains the intended product before work continues.
- Enhanced imagery matches the source product and passed rights and storefront review.
- Any Shopify push appears on the intended source product and live storefront.
If a product is missing or stale
Verify it in Shopify, clear Products search and view state, then use Resync or Retry sync and wait for completion. For missing metrics, confirm the window overlaps synchronized orders. Do not create replacement Marketer records or treat placeholders as zero.Next step
Create product-led creative
Move from the synced record to a reviewed brief and concept.
Build a campaign
Carry product context through provider review and launch.